Vice President, Marketing & Growth

Overview

The VP, Marketing & Growth will manage a variety of projects end-to-end, including paid advertising campaigns and digital marketing techniques. You will also develop and execute integrated growth initiative through marketing campaigns – email, social, search and offline marketing. You will also play a significant role shaping Endy’s strategic planning.

 

What you’ll do:

  • Direct customer acquisition strategies through multiple marketing channels: offline, Facebook, adwords, partnerships and business development
  • Maximize ROAS through data driven approach to all areas of marketing
  • Maximize referrals and retention through working with cross functional teams and having empathetic approach towards our customer
  • Plan and coordinate communications efforts including public relations and community management
  • Optimize UX and website development activities through use of A/B experimentation and high level understanding of our customer journey
  • Drive business development and partnership opportunities through effective conversations with a clear strategy
  • Manage high performing marketing team through effective communication and strong project management skills
  • Developing plans, budgets and recommendations for Endy
  • Maintain marketing activity calendar on a weekly basis

 

Who you are:

  • 8+ years of marketing experience
  • Bachelor’s degree or equivalent education and experience
  • Proven marketing targets and delivered results against those targets
  • Exceptional skills in digital marketing, website management, email marketing, web analytics tools, search engine marketing (SEM), display media, social media and search engine optimization (SEO), and offline marketing campaigns (retail, out of home, and traditional business development)
  • Experience leading cross functional teams to deliver creative and content deliverables
  • Solid understanding of industry trends
  • Working in a startup environment with experience in a high growth environment
  • Exceptional communications skills: written, oral and interpersonal skills
  • You love sleep!

 

Perks:

  • Weekly catered team lunches
  • Fully stocked kitchen of snacks and drinks
  • Beer Fridays
  • We’ve got you covered with health and lifestyle benefits
  • Wellness program
  • The works! (mattress, pillow, sheets)
  • Flexible vacation policy
  • Quarterly team events
  • Open concept office with a collaborative team